How to Choose the Right Chain Length
From chokers to long layers, the right length changes the whole look. Here is a simple guide to finding yours.
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Website-16, Diamond Jewelry & Custom Pieces
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Custom Jewelry
Imagined by you. Made for you.
Name pendants, logo pieces and one-of-one designs, hand-set by our bench team in solid gold or silver.
- Share your idea
- Approve your design
- We craft & ship it
Free quote · No obligation
Customer Favorites
Most Loved Jewelry
The chains, pendants and rings our customers come back for, ranked by what sells out first.
The Gift Guide
Gifts They’ll Wear Every Day
Pick who you’re shopping for. Every piece is hand-set, ships free and insured, and comes back easy within 30 days.
- For Her Iced chokers that turn heads.
- For Him Heavy links, full ice.
- Engagement For the question that matters.
- Personalized Their letter, fully iced.
- Anniversary Two bands, one story.
- Best Sellers The ones nobody returns.
Pieces shown are examples from each edit.
Shop All GiftsAt Your Service
Our Services
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Custom Design
From sketch to finished piece, our bench team designs, quotes and hand-sets it for you.
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Private Appointments
See pieces up close in our showroom or over video, with a jeweler beside you.
The Showroom
Visit Our Store
See and try pieces in person, get sized and talk with our jewelers, one-on-one, by appointment.
- 123 Diamond Street, Suite 100, New York, NY 10001, United States
- Mon–Sat, 10am–7pm ET
- (555) 010-0123
Our Latest Blogs
Lab-Grown Diamonds, Explained
Same sparkle, same hardness, a gentler footprint. What to know before you choose a lab-grown stone.
Read the storyCaring for Your Fine Jewelry
A few easy habits keep gold bright and stones clean. Our at-home care routine, step by step.
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@website16
As Seen on You
Real customers, real ice. Tag @website16 on Instagram to get featured on our page.
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website16 Rooftop smile, fully iced. Custom grillz fitted in Houston.
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website16 Two tennis chains, one golden hour. Layering done right.
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website16 Baguette cross, back in stock. Hand-set in 14k white gold.
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website16 Coffee run stack: tennis, Cuban and a clean gold bangle.
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website16 The pavé medallion on a 10mm Cuban. Shot by a customer in Brooklyn.
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website16 Ocean Drive, choker on. Cuban plus tennis is the summer stack.
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website16 Game day in LA. Gold Cuban and the diamond cross, never off.
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website16 Morning unboxing: her custom nameplate, hand-set and ready to wear.
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website16 Double tennis chains over black. Clean, cold and simple.
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website16 Brunch with the girls. Every wrist iced, every toast earned.
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